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Poongothai
Project
Summer Internship 2023
Design
Womenswear Designing and Range Development
“Poongothai” is a concept that revolves around the individual flowers that depict the five landforms in Tamil literature or are flowers extensively used by women in the state of Tamil Nadu. The deep-rooted connection of the concept to the Tamizh culture reflects the brand’s image and its link to the Tamizh people and culture.









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